Pricing Rules

What it does

Pricing Rules give specific customers their own custom prices. Instead of quantity tiers, a pricing rule adjusts the product price for the customers you choose. Use it for VIP pricing, member pricing, or market‑specific price lists.

A rule changes the price in one of three ways:

Type	What it does	Example (on a $20 item)
Percentage discount	Takes a percentage off.	20% off → $16.00
Amount discount	Takes a flat amount off.	$5 off → $15.00
Fixed price	Sets the exact price the customer pays.	Fixed price $12 → $12.00

You control which products and customers a rule applies to, how the new price is shown on the storefront, and how it looks (badges and price colours).

Before you start

• Install Flicky and enable the storefront app embed — see Install and Enable Flicky On Your Store.

Step‑by‑step

1. Open Pricing Rules

From the Dashboard or the left navigation, click Pricing Rules. The list shows each rule's adjustment, priority, status, and schedule.

Pricing Rules list

Click Create pricing rule to start a new one.

2. Name the rule and set the adjustment

On the Product tab:

• Name — an internal name for the rule.
• Type — Percentage discount, Amount discount, or Fixed price (see the table above).
• Value — the percentage, amount, or fixed price for the chosen type.

New pricing rule form

3. Set how the price is displayed

Still on the Product tab, two options control how the new price looks to the shopper:

• Price display — Strikethrough shows the original price crossed out next to the custom price; Clean simply replaces the price with the custom price (no strike-through).
• Apply discount from compare-at price — when a product has a compare-at ("was") price, calculate the discount from that higher price instead of the selling price. Flicky only uses it when it produces a lower price, so customers always get the better deal.

Price value and display options

4. Choose what it applies to

On the Applies to card, target which products get the custom price. Pick one of:

• All products — the rule applies to your whole catalog.
• Specific products, collections, or tags — narrow it down. Selecting this reveals more options.

Applies to — specific products, collections, or tags

When you select Specific products, collections, or tags, you get:

• Match logic — Any (OR) applies when at least one group matches; All (AND) requires every group you fill in to match.
• Include — turn on Products, Collections, and/or Tags and pick the targets (products can be whole products or individual variants).
• Exclude — optionally carve out exceptions.

5. Choose eligible customers

On the Customer eligibility card, decide which customers get this price: all, logged-in, specific customers, customer tags, segments, markets, or companies.

6. Set priority and schedule

• Priority — when multiple rules could apply to the same product and customer, the higher priority wins (see Priority below).
• Schedule — optional start and end dates. The list shows a computed status: Active, Scheduled, Expired, or Inactive.
• Status — Active or Inactive.

7. Style the price and badge (optional)

Switch to the Design tab to add a discount badge and colour the prices:

• Badge — turn on a badge near the price or product image. Choose a shape (pill, circle, ribbon, starburst, rectangle, or tag), set its colours and size, and write the badge text (with optional placeholder tokens — see below). Place it on the image (9 positions) or around the price (before, after, above, below).
• Price colours — set the colour of the custom price and the crossed-out original.
• Label — an optional message shown with the price, e.g. Your price.

The badge text can include placeholder tokens that Flicky replaces automatically:

{{amount}}    the money saved (for example, $5)
{{percent}}   the percentage off (for example, 20%)

Pricing Rule design tab

8. Save

A Save bar appears when you have unsaved changes. Click Save to publish the rule.

Priority

When more than one rule could apply to the same product and customer, priority breaks the tie — the rule with the higher priority number wins. Use it to layer rules sensibly, for example a broad 25% off everything for members rule at low priority, and a sharper fixed price rule for a hero product at high priority.

You can test exactly which rule wins for a given product, quantity, and customer using the Price resolution preview on the rule's detail page.

On the storefront

When the app embed is enabled and a rule is active, eligible customers see the adjusted price wherever the product appears — the product page and collection/listing pages:

• Strikethrough rules cross out the original price and show the custom price next to it; clean rules show only the custom price.
• If you enabled a badge, it renders on the product image or beside the price.

At checkout: the saving is applied as an automatic discount, so the customer always pays the custom price. On non-Plus stores the checkout line shows the original price minus the discount (rather than a "clean" overridden price) — this is a Shopify platform limit, and the storefront still shows your chosen clean/strikethrough display.

Key fields explained

Field	What it controls
Type / Value	How the price is adjusted (percentage off, amount off, or fixed price) and by how much.
Price display	Strikethrough (original crossed out) or clean (replaced) on the storefront.
Apply from compare-at	Calculate the discount from the compare-at price when it's higher.
Applies to	Limits the rule to chosen products, collections, variants, or tags.
Customer eligibility	Restricts the custom price to the customers you choose.
Priority	Breaks ties when more than one rule matches — higher priority wins.
Badge & colours	Optional discount badge and price/label colours shown on the storefront.

Tips & common setups

• Member price list: Percentage discount, 25% off, applied to all products, eligible only to the vip customer tag, shown as strikethrough.
• VIP fixed price: Fixed price on a specific collection for a named set of customers, shown clean with a "VIP price" label.
• Compare-at clearance: turn on Apply discount from compare-at price so a percentage rule discounts from the original ticket price on items already on sale.

Pricing Rules and Volume Discounts together

A Pricing Rule sets the base price a customer sees, while a Volume Discount applies a quantity‑based discount on top at checkout.

For example, a customer on a 25% off pricing rule buys a $20 item (their base price becomes $15). If a volume discount of 10+ = 10% off also applies and the two are allowed to combine, ordering 10 units takes each unit to $13.50.

Use Priority to control which pricing rule wins when several match, and review the Combinations settings on your volume discount to decide whether the two stack. By default a pricing rule does not combine with other product discounts — enable combinations if you want them to layer.

Troubleshooting

The custom price isn't showing for a customer. Confirm the rule is Active, today is within its schedule, the customer is logged in (if eligibility requires it), and both the product ("Applies to") and the customer (eligibility) match the rule.

Two rules conflict. When multiple rules match the same product and customer, the one with the higher Priority is applied. Adjust priorities so the intended rule wins.

The badge isn't appearing on the product image. Some themes structure the product image differently. If an on-image badge can't be placed, Flicky falls back to showing it around the price. Check the rule is active, eligible, and that the badge is enabled with content.

Prices look wrong on the storefront. Make sure the app embed is enabled (see Getting started) and that no other discount or rule is overlapping unexpectedly.